WordPress software that's actually free
We build open-source software for WordPress - plugins, apps, developer tools. No premium upsells, no locked features, no catch. If we build it, you get all of it.
The problem
The WordPress ecosystem has a pattern: someone builds a useful plugin, makes the basic version free, and locks the features people actually need behind a $99/year subscription. Do that across 10 plugins and you're paying more than your hosting.
It's not just plugins. WordPress tooling in general - desktop apps, CLI tools, deployment helpers - is either proprietary, abandoned, or built for enterprise budgets. Individual developers and small agencies get left behind.
We think that's backwards. WordPress itself is open source. The software built around it should follow the same principle.
What we build
We're not limited to plugins. If the WordPress ecosystem needs it and nobody's doing it right, we'll build it.
Plugins
Focused WordPress plugins that solve one problem well - from WooCommerce tools to admin utilities, security helpers, and SEO automation.
Desktop & Mobile Apps
Native applications for managing WordPress and WooCommerce stores - because not everything should live inside a browser tab.
Developer Tools
CLI tools, build scripts, and utilities that make WordPress development faster and less painful for everyone in the ecosystem.
Our promises
Four commitments we make to every user. These aren't aspirations or temporary strategies - they're permanent.
Free means free
No paid tiers, no "pro" version, no features locked behind a paywall. Every feature we develop goes into the free version. Always.
One problem, one solution
We don't build bloated multi-purpose tools. We find a real gap in the WordPress ecosystem, build focused software that fills it, and maintain it properly.
Open to everyone
Every line of code is public under GPL (plugins) and MIT (tools). Anyone can view, modify, and distribute. First PR or hundredth, it doesn't matter.
Community-sustained
We run on contributions and donations, not venture capital or paywalls. The people who use the software are the people who keep it alive.
The bigger picture
WordPress powers over 40% of the web. That's not because of any single company - it's because thousands of developers, designers, and contributors built an ecosystem around an open-source idea. We're part of that tradition.
Our goal isn't to be the biggest or the most popular. It's to build WordPress software the right way: open, free, focused, and maintained. Whether that's a plugin that fixes one annoying problem, a desktop app that saves store owners time, or a CLI tool that makes deployments easier - if the ecosystem needs it and nobody's doing it properly, we'll step in.
We don't have a business model because we're not a business. We're a community of people who use WordPress every day and want the tools around it to be better. GitHub sponsors, code contributions, bug reports, Discord help - that's what keeps us going. No investors, no growth targets, no pressure to monetize what should be free.
Sponsor us
Our software is free forever. Sponsorships help us maintain 30+ plugins and build new tools for the WordPress ecosystem.
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Write for us
Got a WordPress story, tutorial, or opinion? We welcome guest posts from the community.
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Help Us Keep Going
We need people and we need support. Contribute code, report bugs, share ideas - or sponsor our work to keep free WordPress software alive.
Want to discuss sponsorship or partnerships? Reach us at contact@openwpclub.com